Sales & Marketing Training – AHETA
November 30, 2009



The Ideias Frescas to call the trainer Emídio Baptista, developed a training in AHETA which had the Specific Objectives:
- Develop in students a competitive edge with a holistic view, to improve its performance in the areas of Hospitality, Tourism and Marketing.
- To provide the students the tools of marketing, general and in the areas of hospitality and tourism, necessary for the success of the ventures.
- To develop students’ attitudes and behaviors necessary personal, pro-forma to be applied in use in modern sales techniques, which could be implemented at the level of a hotelier
“Algarve’s Future?” – UALG
November 30, 2009



At the invitation of the University of Economics, Ideias Frescas was invited to a seminar in the Campus Gambelas, auditorium, University of Economics on April 2 by 11h20 on the theme “Algarve’s Future?”
The Ideias Frescas, was present as a successful company in the Algarve which was not directly linked to tourism.
Seminar “MARKETING IN ACTION – Inuaf
November 6, 2009



The Call of Inuaf, the Ideias Frescas gave a seminar on “Marketing in Action.
“The second seminar on 14 February was boosted by the company Ideias Frescas – Design and Multimedia, LDA. with the theme: Urban Visual Communication, with the speakers, Creative Director Coimbra Maia and Joao Pires of the Directorate of Marketing and CRM. The seminar addressed the following topics:
- Presentation of the Company (who, what, how, short chronology)
- The Visual Communication to Our Side (Nestum of the OMO, as the brands do)
- New Media Design and x-Marketing (the “do it yourself” and “E-business”)
- New Formats New Technologies (OLED what future?). “